News
Mini Leave-In’s & Cuticle Oils: Launching New Products On Our 10-Hour TikTok Livestream!
Our social media has been charged with sneak peaks of countless products as of late. A liberal drop of new mastered products launched exclusively on our 10 hour TikTok livestream on Monday, amassing over 1.5 million likes collectively. Hair Syrup injected life to an otherwise mellow Monday, with an orchestrated 10 hour livestream from 8am until 6pm full of galvanising surprises. The response was wild, our long-awaited restock of the Flexi Brushes totally sold out before some of our team even arrived at the office by 9am. From £1 drops of the branded combs and satin sleep caps, to 50% off the Lemon-aid and Zen syrups with audience giveaways of the Buttercream, Original Syrup, Superfoods and more. We ended the livestream on an even sweeter note, with 30% off The Selection Box, allowing customers to trial the entire syrup range to see which syrup combinations optimise the best results for their scalp and haircare concerns. One of our beloved pieces of customer feedback is our 50ml Rose Bloom and Honey Dew Leave-In Oils last “too long”. A clear testament to the long-term investment in your hair upon purchase, a little goes a long way. But we are always listening! So to help the girls on the go, we have specially designed 20ml travel-sized bottles of the oils to fit snug in your handbag - or even if you just want pocket-sized samples of the leave-in oils to decipher what works best for your haircare routine! In fresh pastel-coloured packaging and glass bottles featuring our rebranded logo, this is the perfect addition to your vanity - or the liquids bag in your luggage. For a lot of us involved in the beauty space, scent is a vital step in our everyday beauty and wellbeing routines. We’ve been educated by specialists from the Musée du Parfum in Paris to never spray perfume directly onto your hair, as the high alcohol content of the fragrance can dry your locks, leaving them looking dull and lifeless. If you love scents with notes of rose, vanilla and marshmallow - that’s the Rose Bloom leave-in oil in a nutshell. If you would prefer notes of honey, caramel and coconut - the Honey Dew leave-in oil was made for you. As opposed to using dehydrating perfume in your hair, the leave-in oils are designed to lock in hydration and nourish - all while leaving your hair smelling breathtaking. Layered with your signature moisturiser and Eau De Parfum before you head out the door, these are scents designed to turn heads. The newbies don’t end there, we decided to bring back a fan-favourite from the Christmas 2024 advent calendar - the Superfood Cuticle oil! After an uncertain potential return, our longstanding Hair Syrup fans begged to bring this back, stocking up on their supply after their profound first impressions last December. If you’re a fan of the invigorating zesty-sweet lime notes in our Superfoods syrup, this natural formula is crafted from a blend of nutrient-rich oils like sweet almond, apricot kernel, shea and lime - the same hydrating beauty smoothie, but for your nails. This lightweight, non-greasy cuticle oil acts as a key ingredient for healthy hand and nailcare. This specially formulated concoction has an endless list of benefits from just a few drops. Firstly, the oil formula softens and moisturises the skin around the nails, preventing dryness, peeling, painful hangnails; alongside further damage to the nails and surrounding skin by creating a protective barrier against infections. This soothing product can promote nail growth by nourishing the nail bed and stimulating circulation. With regular use of the cuticle oil, your brittle nails will thank you with a more polished appearance and manicure longevity through protecting polish from drying out and chipping. The reviews and customer testimonials do all the talking - get the limited oils while stocks last! With innumerable sneak peaks on Hair Syrup’s recent social media posts, any ideas as to what the Pacha-esque cherries on your FYP are hinting at?
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The Truth Behind Hair Syrup’s Dragon’s Den Appearance
So… we went viral again. You’ve seen it all over your FYP, but here’s what actually went down during our Dragon’s Den appearance from Lucie’s POV. Filmed in Manchester of July 2024, the pre-show trifecta was complete: Odd Muse coord for for the ultimate woman-in-business look, makeup complete and crucially, a head of Hair Syrup-approved locks. With an inner monologue of line rehearsals and build up of nerves, it was time to take the stage. The offer - £190,000 in exchange for a 3% equity stake. What you didn’t see on screen was the conversation took place over three hours, condensed into a 20 minute segment. After taking to the stage, Lucie gave credit to the powerful hair oiling ritual that transformed her unhealthy hair. With a desire to convey the ‘must-have’ superior product performance to the dragons, in Lucie’s own words “Unfortunately, I don't think the dragons got to see the side of the business showing how incremental these products are to my customers' routines. We have transformed lives for people struggling with all types of hair concerns”. Despite the intimidating nature of the show, this was a conversation not an interrogation. The dragons had a positive and caring nature, who after filming advised on building decisions, in-person activations, retail strategy and more. Not sure of this bit (I like the rebrand bit): In terms of individual feedback to enhance the trajectory of the brand, guest dragon Trinny Woodall encouraged improving email marketing, Peter Jones offered financial advice, Deborah Meaden gave feedback on eco credentials, Sara Davies helped understand the benefits of increasing D2C sales, then Steven Bartlett advised rebranding - which is now fully implemented as part of the range! Though an offer came close, Touker Suleyman left us with some pointers on email strategy. A motivational conversation to speak to those doing what you hope to achieve. Then was the prolonged eight month wait for the episode to air, with the hopes of positive audience feedback. In light of the disappointment and immediate feeling of rejection after receiving no offers within the Den, this has been an overwhelmingly positive learning experience. After becoming an integral part of our community's journey to hair health with thousands of repeat customers; our community's loyalty to Hair Syrup shows the longevity of our brand mission to heal the world's hair. The before and after customer reviews don’t lie. On another positive note, after generating 22 million post views, 1.1 million likes and 800k profile views, this experience has allowed us to adopt new members to the Hair Syrup circle in need of TLC in their haircare routine! We are so excited to share our secrets to healthy hair with more of you since visiting the Den and can’t wait to show you all what comes next!
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Hair Syrup at the Beauty Awards 🏅🍯
Our Viral Rapunzel Hair Syrup has been highly commended by the beauty awards! Let's talk about it ✨ Our founder (aka. boss bee Lucie) walked the red carpet and attended the beauty awards last week to receive an award for our best seller pre-wash oil treatment, Rapunzel. We are proud to share that Rapunzel has been awarded the highly commended award for the 'must have hair treatment' of 2024 and we couldn't be more buzzing. "why has this little bottle of oil received an award?" you must be thinking... Well. I will happily tell you why. Let's go back to five years ago when Lucie was a full time student with the most horrific bleached-damaged hair seen to man kind (please don't fire me Lucie <3) and she decided to do something about it. One day, she's mixing oils in her parents' kitchen, and the next, her TikTok is going viral for reviving hundreds of heads of hair back to good health, not to mention length too! Fast forward to today. Our pre-wash oils have been purchased by hundreds of thousands of you across the globe and the Syrup that has consistently grown for helping people achieve Rapunzel-esk locks has now received an award. Pinch us. We have been in the process of having our syrups clinically tested and here are some of the amazing results created by Rapunzel that we have been dying to share with you: 🍯 Increases hair growth by 46% 🍊 Increases hair density by 14% ✨ Increases total number of hair on examined area by 14% 🍯 Product makes hair soft/silky to touch 🍊 After using product regularly, noticed a reduction in hair loss We cannot forget to point out that 91.2k Rapunzles have been sold on TikTok ALONE. This is 3x the amount sold 9 months prior! Need we say more? 💅 We would like to take this moment to thank our community for believing in Lucie and her products. You're the reason we are filling a whole wear house (6x the size of our old unit) after ONLY being here for only 3 weeks. If I haven't convinced you to try out our Rapunzel Hair Syrup, maybe the smell of grapefruit, sweet almond and chocolate orange will? lots of love Lillian xoxo
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Want to feel Zen? 🧘♀️🪻🌱
The Christmas chaos is quickly approaching and it’s important to take time out in the day to look after yourself. What better way than to have a weekly hair care routine that helps destress and focus your mind and the same time?
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Gifts for Him 🎁🎄🌱
"what should I buy him for Christmas?" - we finally have the answer to this haunting question! We have created a two affordable gifts built specifically for the men in your life and we have 'nailed it' 🎄
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Christmas Overload at the Hair Syrup HQ 🎄🎁🎅
We haven't wanted to use the C-word until our Halloween campaign had finished, but today is the day: CHRISTMAS is now in full swing at Hair Syrup HQ! 🐝🍯🎁
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Win the cure for a bad hair day 🧙♀️🍯✨
Would you like to have the chance of winning a 6 month supply of either Rapunzle or Scalp Super Foods?
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The famous 5 Gift Guide 🎁✨🍯
With holiday season is quickly creeping up, give the gift of luscious locks with our Famous 5 Tubes! ✨🫧🧖♀️
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Superfoods for your hair? 🥝🫐🥥
What’s the Buzz About Superfoods? 🥝🫐🍯🥥 Superfoods are basically nature’s little powerhouses, loaded with nutrients that do wonders for your body. They are packed full of vitamins, minerals, and antioxidants that keep us feeling fabulous. So, it makes perfect sense to bring that goodness to our haircare routine, right? Our Scalp Superfoods pre-wash oil treatment is like a green smoothie for your hair. It's packed with 12 clean, natural superfoods to nourish your scalp and strengthen your strands. You might be thinking... "What are these so called superfoods and how do they help with my hair and scalp health?" Here's how: Acai: This berry is famous for its health benefits, and it works wonders for your hair too! It penetrates deep to boost softness and combat dryness. Coconut: A classic! Coconut oil is like a warm hug for your hair. It heals damage and strengthens those brittle locks, making them feel brand new. Kiwi: Who knew this little fruit had such power? With its high levels of Alpha-Linolenic Acid, kiwi helps restore vitality and keep your hair looking fresh. Marshmallow Root: No, not the marshmallow that you toast on a fire! This root is amazing at conditioning and detangling, so you can say goodbye to those pesky knots. Chia: These tiny seeds aren’t just for your smoothie bowl; they reduce frizz and promote growth. Your hair will thank you! Blueberry: Rich in antioxidants, blueberries not only taste great but also help support fast hair growth. Win-win! How to use: To apply the syrup, start with your scalp and gently massage in with our shampoo scalp brush. Once your finished with your scalp, start to apply the syrup to your mid lengths and ends ensuring it's covered, not saturated. Then style how you desire, a slick back claw clip is a favourite of mine ✨ After a couple hours, double cleanse your hair with shampoo & condition like normal and your hair and scalp will start to feel so refreshed, hydrated and strengthened! If this sounds like a bit of you, join us on your hair care journey and hop on the Superfoods buzz! 🍯🥝✨ Lots of Love, Lillian xoxo
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